Writing

Thoughts on building software, shipping products, and the indie founder life.

Why We Build Our Own Products Before Taking Client Work

Most agencies pitch what they can do. We show what we've done. Here's why building your own products is the best sales pitch you'll ever make.

Next.js, Supabase, Stripe, Vercel, and Claude Code. Here's why this combination lets us ship products in days instead of months.

21 products. Some made money, some didn't. Here's what actually worked, what failed, and what we'd do differently.